Intent based Experiences deliver relevance

I would rather write programs to write programs than write programs

Intent based Experiences deliver relevance

“Would you rather interact with an interface, or have a conversation? It’s time to break experiences free from user interfaces, because the interface is only a necessary evil. An alternate design metaphor for the everything-is-connected world is that of a Conversation. It promotes a human-like exchange with an intelligent fabric that knows the user, their preferences and their temporal context. It uses that dynamic knowledge to reason and infer their intent and delivers actionable relevance.”